CRM and marketing tools
19 tools, each with ratings from published sources, pricing and alternatives.
Sorted by score, highest first
- DuDubb9.6/10Contact sales
HubSpot9.4/10- SaSalesforce8.3/10$25/seat/mo
Pipedrive7.8/10$14/seat/mo · billed yearly
Close6.8/10$19/seat/mo- LALess Annoying CRM$15/seat/mo
- ArArcade$49/mo · billed yearly
- ClClay$167/mo · billed yearly
- CFConvertFlow$29/mo
- HBHello Bar$29/mo · billed yearly
Interact$27/mo · billed yearly- KLKickoffLabs$13/mo · billed yearly
Lasso$19/mo
NavatticContact sales- OuOutseta$37/mo · billed yearly
ShortStack$29/mo · billed yearly- StStorylane$50/mo
Supademo$38/seat/mo · billed yearly
Testimonial$25/mo · billed yearly
Compare at a glance
| Tool | Score | From price | Free plan | Money-back |
|---|---|---|---|---|
| Dubb | 9.6/10 | Contact sales | ||
| HubSpot | 9.4/10 | Yes | ||
| Salesforce | 8.3/10 | $25/seat/mo | ||
| Pipedrive | 7.8/10 | $14/seat/mo · billed yearly | ||
| Close | 6.8/10 | $19/seat/mo | 30 days | |
| Less Annoying CRM | $15/seat/mo | |||
| Arcade | $49/mo · billed yearly | Yes | ||
| Clay | $167/mo · billed yearly | Yes | ||
| ConvertFlow | $29/mo | Yes | ||
| Hello Bar | $29/mo · billed yearly | Yes | ||
| Interact | $27/mo · billed yearly | Yes | ||
| KickoffLabs | $13/mo · billed yearly | Yes | ||
| Lasso | $19/mo | Yes | ||
| Navattic | Contact sales | Yes | ||
| Outseta | $37/mo · billed yearly | |||
| ShortStack | $29/mo · billed yearly | Yes | ||
| Storylane | $50/mo | Yes | ||
| Supademo | $38/seat/mo · billed yearly | Yes | ||
| Testimonial | $25/mo · billed yearly | Yes |
How to choose
This page compares the 19 CRM and marketing tools in our data, using facts recorded from each vendor's own pages. Use the list to narrow the field, then open the comparison table and each tool page for the detail.
Pick by need
- Free plan: HubSpot, Arcade, Clay, ConvertFlow, Hello Bar, Interact, KickoffLabs, Lasso, and 5 more.
- Lowest starting price in USD per month: KickoffLabs, $13/mo (billed yearly).
- Free trial: Interact and Testimonial 7 days, HubSpot, Pipedrive, Clay and Outseta 14 days, Salesforce and Less Annoying CRM 30 days and Dubb, Close, ConvertFlow and Supademo.
- Apps for both iOS and Android: HubSpot, Salesforce, Pipedrive and Close.
- Most ratings behind a score: Salesforce, 416,705 ratings.
- Prices were last checked against each vendor's own pricing page on 5 Nov 2026, the most recent check among the tools listed.
Before you pay, check three things on each tool page: what the free plan leaves out, what the plan costs after the first term, and which platforms the tool runs on. Each page links the vendor's own pricing source so you can confirm the figures yourself. Tools are sorted by Tools.us.org score, highest first, with ties broken by the number of ratings. The score summarizes published ratings only; this page reports recorded facts and is not a hands-on test.