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Clay

CRM and marketing · clay.com

Free plan · paid from $167/mobilled yearly

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Clay is a data enrichment and outbound automation platform for go-to-market teams. It gathers records from many data providers into one table, runs an AI research agent called Claygent, and tracks signals such as job changes, supporting prospecting, lead enrichment and email outreach.

Facts at a glance

FactValueSource
Free planFreemium: a free plan existsclay.com/pricing, checked 5 Nov 2026
Free trial14 daysclay.com/pricing, checked 5 Nov 2026
Starting price$167/mo · billed yearlyclay.com/pricing, checked 5 Nov 2026
PlatformsWebclay.com, checked 5 Nov 2026

Pricing & plans

Pricing

Free plan · paid from $167/mo

USD, billed yearly

Model

Freemium

Free plan available

Trial

Yes

14 days

  • 500 actions per month

  • 100 data credits per month

  • Up to 200 rows per table

  • Unlimited seats and tables

Source: clay.com/pricing, checked 5 Nov 2026

Features & platforms

  • Waterfall enrichment across many data providers

  • Claygent AI agent for web research

  • Data marketplace with 200+ providers

  • Signals for job changes and promotions

  • Email sequencing or sequencing integrations

  • Web

Sources: clay.com/pricing, clay.com, checked 5 Nov 2026

Alternatives

  • Apollo

    Lists a Free plan and a Basic plan with email sequencing, backed by a database of 240M contacts and 30M companies.

    apollo.io

  • Lusha

    Offers a free start with contact data usable in a CRM, workflows, an API or outreach tools.

    lusha.com

  • ZoomInfo

    Quotes packages through a form rather than a listed price, spanning B2B contact data and GTM applications, with a free trial.

    zoominfo.com

Sources: apollo.io/pricing, lusha.com/pricing, zoominfo.com/pricing

Also in CRM and marketing on Tools.us.org: Arcade, Close, ConvertFlow, Dubb, Hello Bar, HubSpot, Interact, KickoffLabs, Lasso, Less Annoying CRM, Navattic, Outseta, Pipedrive, Salesforce, ShortStack, Storylane, Supademo, Testimonial

Sources and dates

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