SparkToro

$38/moPaid · billed yearly

Pricing
Alternatives

Marketers, podcasters and agencies use SparkToro to find out where a target audience spends time online, which sites, channels and people it follows. Plans are sold by monthly report quotas and user seats, with custom logos on reports and API-style access for AI tools.

Facts at a glance

Fact	Value	Source
Starting price	$38/mo · billed yearly	sparktoro.com/pricing, checked 5 Nov 2026
Platforms	Web	sparktoro.com/pricing, checked 5 Nov 2026

Pricing & plans

Starts at

$38/mo

USD, billed yearly

Model

Paid

Price tiers

Plan	Usage, as the vendor states it
Personal	$38 a month on an annual plan; 4 reports a month, single user
Business	$150 a month; 25 reports a month, 10 users
Agency	$300 a month; everything in Business plus more reports and users

Prices are the vendor's list prices in USD.

The Personal plan is only available as an annual plan; an account can run a free audience preview first, with no credit card needed

Source: sparktoro.com/pricing, checked 5 Nov 2026

Features & platforms

Audience reports each month
All data types in every plan
Custom logo on reports
Persona Builder
MCP access

Sources: sparktoro.com/pricing, checked 5 Nov 2026

Alternatives

BuzzSumo
Content research and influencer discovery with plans from $199 a month billed yearly and a trial.
buzzsumo.com
Semrush
Competitor and keyword research toolkit starting at $139.95 a month billed monthly.
semrush.com
Ahrefs
Search and backlink data with a free plan for verified websites and paid plans from $29 monthly.
ahrefs.com