Email marketing tools
12 tools, each with ratings from published sources, pricing and alternatives.
Sorted by score, highest first
Compare at a glance
| Tool | Score | From price | Free plan | Money-back |
|---|---|---|---|---|
| Mailchimp | 9.6/10 | Yes | ||
| BombBomb | 9.0/10 | $36/seat/mo · billed yearly | ||
| Brevo | $8.08/mo · billed yearly | Yes | ||
| Audienceful | $29/mo · billed yearly | Yes | 14 days | |
| beehiiv | $49/mo · billed yearly | Yes | ||
| Buttondown | $9/mo | Yes | ||
| Drip | $39/mo | |||
| Kit | $33/mo · billed yearly | Yes | ||
| Loops | $49/mo | Yes | ||
| Mailman | ||||
| Resend | $20/mo | Yes | ||
| Vero | $54/mo |
How to choose
This page compares the 12 Email marketing tools in our data, using facts recorded from each vendor's own pages. Use the list to narrow the field, then open the comparison table and each tool page for the detail.
Pick by need
- Free plan: Mailchimp, Brevo, Audienceful, beehiiv, Buttondown, Kit, Loops and Resend.
- Lowest starting price in USD per month: Brevo, $8.08/mo (billed yearly).
- Free trial: Drip, Kit and Vero 14 days and Mailchimp, BombBomb and beehiiv.
- Apps for both iOS and Android: Mailchimp and BombBomb.
- Most ratings behind a score: Mailchimp, 75,975 ratings.
- Prices were last checked against each vendor's own pricing page on 5 Nov 2026, the most recent check among the tools listed.
Before you pay, check three things on each tool page: what the free plan leaves out, what the plan costs after the first term, and which platforms the tool runs on. Each page links the vendor's own pricing source so you can confirm the figures yourself. Tools are sorted by Tools.us.org score, highest first, with ties broken by the number of ratings. The score summarizes published ratings only; this page reports recorded facts and is not a hands-on test.