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Ideogram

AI image · ideogram.ai

9.6/10Based on App Store ratings only

Free plan · paid from $15/mobilled yearly

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Ideogram is an AI service that creates and edits pictures and video clips from text prompts or reference media. Designers, marketers and creators use it for text inside images, logos, transparent backgrounds, editing and upscaling, in the web app, on iOS or through an API.

Ratings

About the Tools.us.org score

A weighted average of the published ratings below, shown out of 10 in the header above.

Based on App Store ratings only, 2,693 ratings.

How we calculate this

Each source counts by its number of ratings or reviews, capped at 1,000. Score = 2 × sum(rating × weight) ÷ sum(weights), rounded to one decimal. Inputs are published ratings out of 5; a missing source is left out, never counted as zero. A composite of published scores, not our own test.

Included: App Store 4.8 (weight 1,000).

  • App Store

    4.8/5

    2,693 Ratings

    US · iOS

    Checked 6 Nov 2026

    Listing

What users say

Summary of 51 App Store reviews, 8 Nov 2024 to 20 Oct 2026 (counted from the reviews)

Reviewers who like the app mention enjoyment of the app and recommendations to others, use for writing, images and creative work and ease of use and a simple learning curve. Reviewers who complain mention subscription cost and paywalled features and sign-in and account problems.

Top praises

  • Enjoyment of the app and recommendations to othersmentioned in 16 of 51 reviews
  • Use for writing, images and creative workmentioned in 9 of 51 reviews
  • Ease of use and a simple learning curvementioned in 4 of 51 reviews

Top complaints

  • Subscription cost and paywalled featuresmentioned in 4 of 51 reviews
  • Sign-in and account problemsmentioned in 3 of 51 reviews

Best suited to: People who value enjoyment of the app and recommendations to others.

How it is counted: fixed keyword rules read each review's text, and no model writes the claims. A review counts once per theme and can mention several. Praise is counted in reviews rated 4 or 5 stars, complaints in reviews rated 1 or 2 stars. The reviews are the 51 that Apple's public review feed returned; the feed returns a window of reviews, not all of them.

Updated 5 Nov 2026. Supporting reviews: App Store

Facts at a glance

FactValueSource
CompanyIdeogram AI, Toronto, Ontario, Canadaideogram.ai/legal/tos, checked 5 Nov 2026
Free planFreemium: a free plan existsdocs.ideogram.ai/plans-and-billing/available-plans, checked 23 Oct 2026
Starting price$15/mo · billed yearlyideogram.ai/pricing, checked 23 Oct 2026
PlatformsWeb, iOS, APIdocs.ideogram.ai, checked 23 Oct 2026

Ideogram Free, in practice

What the free plan covers and where it stops.

Free plan limits

  • 30 credits a week
  • Free credits only with Google, Apple or Microsoft sign-in
  • Everything generated is public
  • Video and premium apps need a paid plan or purchased credits

Sources: docs.ideogram.ai/plans-and-billing/available-plans, docs.ideogram.ai

Pricing & plans

Pricing

Free plan · paid from $15/mo

USD, billed yearly

Model

Freemium

Free plan available

Price tiers

PlanPer monthPer yearUsage, as the vendor states it
Plus$20/mo$180/yr2,400 priority credits a month, private generation and unlimited slow credits
Pro$60/mo$504/yr7,500 priority credits a month, private generation and unlimited slow credits
Team$30/mo$240/yrPer user, 3,600 priority credits a month, central billing and administration
EnterpriseContact sales; custom credits and postpaid billing

Prices are the vendor's list prices in USD. Source: ideogram.ai/pricing, checked 5 Nov 2026.

Source: ideogram.ai/pricing, checked 23 Oct 2026

Alternatives

  • Leonardo.Ai

    Free plan refills 150 fast tokens every day, whereas Ideogram's free plan grants 30 credits a week.

  • Midjourney

    Basic plan costs $10 a month, and Stealth Mode for private generation is limited to the Pro and Mega plans.

  • Playground

    Limited image generation on its free plan: up to 10 images every 3 hours across several partner models.

Sources: leonardo.ai/pricing, docs.midjourney.com/hc/en-us/articles/27870484040333-Comparing-Midjourney-Plans, playground.com/pricing

Features & platforms

  • Text rendering inside images

  • Logo creation workflow

  • Transparent backgrounds

  • Reference images and image description

  • Mask-based editing and inpainting

  • Upscaling and background removal

  • Video generation from text or photos

  • Batch generation

  • Web
  • iOS
  • API

Sources: docs.ideogram.ai, checked 23 Oct 2026

Data & privacy

  • Information collected may be used for training the models that power the services

  • Ideogram states it does not sell or share personal information as California law defines those terms

  • Depending on location, users may request access to, deletion, correction or a copy of their personal information

Privacy policy

Source: ideogram.ai/legal/privacy, policy last updated January 15, 2025, checked 5 Nov 2026. These points restate the policy and are not legal advice.

Also in AI image on Tools.us.org: Leonardo AI, Midjourney, remove.bg

Sources and dates

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